Agenda | Mon 16th October

08:15 

Doors open

Welcome coffee and registration

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09:00 

Opening remarks​

Willem van Oort, Founder, Gaming in Germany

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BLOCK 1

Regulatory developments in a maturing market 

In this block, we will look at the latest regulatory developments, as well as the role of Germany's national gambling regulator, Gemeinsamen Glücksspielbehörde der Länder (GGL), in creating and maintaining a sustainable market. This block includes the following sessions: 

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09:10 

Keynote Speech​

Benjamin Schwanke, Co-Chair, GGL

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09:30

Dialogue: "Regulatory approaches to effective market supervision"

Benjamin Schwanke, Co-Chair, GGL; Birgitte Sand, CEO, Birgitte Sand & Associates 

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09:50

Regulatory Update​

Dr. Joerg Hofmann, Senior Partner, Melchers Law Firm 

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BLOCK 2

The industry's perspective​

In the following sessions, we will take a closer look at the industry's perspective on the current state of Germany's regulated iGaming market, including opportunities, challenges, and concerns. 

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10:10

Characteristics of successful market regulation

Pontus Lindwall, CEO, Betsson AB 

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10:30

Coffee break & networking​

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11:00

​The current state of Germany's sports betting market 

Mathias Dahms, President, Deutscher Sportwettenverband (DSWV) 

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11:15

​The current state of Germany's virtual slots market

Dr. Dirk Quermann, President, Deutscher Online Casinoverband 

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BLOCK 3

Estimating the size of Germany's online market: Data & methodologies

Here, we will not only consider the latest numbers regarding the size of Germany's online gambling market, but also proper methodologies for estimating both the regulated and offshore markets. 

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11:30

​Germany's online gambling market in numbers 

Ed Birkin, Senior Analyst, H2 Gambling Capital 

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BLOCK 4

What do players want? Player retention and machine learning 

In this presentation, we will take a closer look at applying machine learning to creating customized player experiences. We will present a step-by-step process for successfully combining AI with CRM: from hypothesis to machine learning model, and from creating deliverables to continuous to impact assessment.

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11:50

Constructing Retention with Machine Learning (ML) - Personalization from Basics to Execution

Eberhard Dürrschmid, CEO, Golden Whale Productions; Delia Töpfer, Head of Customer Success Management, Stadtcasino Baden 

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12:10

Lunch & networking

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BLOCK 5

IMGL Masterclass

In this masterclass presented by the International Masters of Gaming Law (IMGL), leading legal experts will discuss the impact of Malta's Bill 55 and the related proceedings for a preliminary ruling before the European Court of Justice in relation to Lottoland's online gambling offers. Will European law return to center stage in the regulation of online gambling in EU member states? 

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​13:10

Introductory remarks

 Quirino Mancini, President IMGL 

 

​13:25

Panel: “Bill 55 and the return of EU law?” 

Dr. Joerg Hofmann, Senior Partner, Melchers Law Firm; Claus Hambach, Co-Founding Partner, Hambach & Hambach;  Quirino Mancini, President IMGL; Birgitte Sand, CEO, Birgitte Sand & Associates (mod.);

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BLOCK 6

Tradition and innovation in the German online gambling market

In this panel discussion, we will take a closer look at the strategic and operational challenges of successfully combining the new and the old in creating an attractive online gaming offer.

 

​14:10

Panel: “Tradition and innovation in the German online market” 

Georg Wacker, Managing Director, Staatlichen Toto-Lotto Baden-Württemberg

Frank Schwarz, Managing Director, Spielbanken Sachsen & Sachsenlotto

Julian Tietz, Managing Director, ZEAL Instant Games, Robert Lenzhofer, CEO Hölle Games (mod.)

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14:40

Coffee break & networking​

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BLOCK 7

Responsible gaming​

With player protection being of paramount importance in Germany's regulated gambling market, we will be looking at the latest approaches to monitoring and maintaining player safety. 

 

15:10

Introductory remarks 

Prof. Dr. Tilman Becker, CEO TC Becker Consult 

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15:20

Player protection and organizational culture 

Peter Marcus, Group Operations Director, Entain 

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15:40

Turning raw data into actionable intelligence 

Simon Hansen, Solution Specialist, Mindway AI 

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15:55

Predicting future player behavior  

Dr. Michael Auer, Director, neccton 

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BLOCK 8

Betting restrictions & sports integrity

Understandable concerns over sports integrity have led to significant restrictions in the regulated German sports betting market. But did German legislators, from a sports integrity perspective, opt for the most useful and effective restrictions?  

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16:10

Panel: “Betting restrictions & sports integrity”

Andreas Krannich, Managing Director, Sportradar Integrity Services; Severin Moritzer, CEO, Play Fair Code; Luka Andric, Managing Director, DSWV

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BLOCK 9

Affiliate marketing

Here, we will discuss current affiliate marketing rules, effective affiliate marketing methods, and the importance of affiliate marketing for a healthy German iGaming sector.

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16:35

Panel: “Effective affiliate marketing in the regulated German iGaming market"

Florian Werner, Managing Director, DGGS; Dirk Makritzki, CEO, Eurostream; Christian Kleinsorge, CEO, Ingenious Technologies; Scott Longley, Editorial Consultant, Clear Concise Media (mod.)

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17:30

Networking Drinks